How to use RSS & Feedburner

Why to use Feeedburner

Feedburner is a google product that is used by blogs and websites to keep tracks of people who subscribe to your blog using RSS, from which browser and country they came, and it has many tools and functionalities to help you share your blog content like email subscribe option.

What is RSS Feeds

 Before learning about Feedburner one has learn about RSS feed. It means really simple site syndication, it really simplifies the web experience it extracts news from your favourite sites and puts then together in a feed reader, so that user can access in one application. Let me explain it to you, there are many news websites on the internet, but people might not be interested in reading all the news in different categories, some might be interested in sports news, some in politics while some in entertainment news. This is where RSS comes into play, in it people can only subscribe to those categories which interests them, suppose I like technology blogs, so in this case I visit the news site and subscribe to technology news and then I start getting technology related news in my feed reader. So in this way I save a lot of time as you don’t have to visit each website regularly and only receive relevant news in our news feed related to  our interests. In RSS users can subscribe to your blog and read content via email or by using any web application like feed readers.   You know Feedburner has lots of great features that every blogger should be using in order to optimize and track their blog posts.

The presence of an orange symbol indicates that a site uses a feed reader and you can subscribe it using any feed reader like Feedly.

How to Use Feedburner for Blogs

Step1- Go to feedburner.google.com  and sign up with a gmail account

Step2- Paste your blog URL in window and click next

Step3- In next page put your title and the address URL where people can find your news feed.

Step4- Click next button and its all done you have now created a Feedburner for your blog.

Many Ecommerce website design company also have blogs which can be used with RRS and Feedburner to help you reach more people.

How to find good topics for blogging?

Are you confused about finding a good topic for your blog post? Finding a good topic for blogging is very essential; below I have enlisted techniques to find a suitable topic for blogging.

Finding Niche

Finding a niche for your blog is the first step to blogging. Identify the industry and the Domian for your blog and also the audience that you are going to target. For instance it could be a blog related to WebDesign, Finance, Travelling etc. Try your level best to focus on one industry like if I choose Travelling then I will write blogs only relevant to travelling and touring and not about finance and marketing.

Keyword Research

Identify your main keywords that are relevant to your blog. For this I use keyword research tool by Google and select suitable keywords having high search volumes. Keyword Research is very important because it is useless to focus on keywords which users are not searching at all. So try to select long tailed keywords with high search volumes and less competition.

Choosing Topics

Choose topics that will entice your targeted audience. Don’t choose generic topics, target specific topics, ideas and target long meaningful keywords rather than short and generic ones. Don’t just choose topics related only to your niche blog, also choose topics that have some co-relation with your niche eg- your niche could be web design but you can also write about SEO, Digital marketing as they are related terms indirectly.

Use Suggestion Tools

 There are many keyword suggestion tool to give you new ideas like Hubspot Tool. It extracts various relevant blogging topics directly from various search engines and presents us with some really useful topics.

Another excellent tools is Buzz Sumo, this one is my favorites tool, as it has a of customization options and gives a lot of information and insights about backlink associated with the post, social media presence in the form of like and shares, and tweets. It gives a list of trending topics of the past and present based upon your searched keyword. For example I typed the keyword “real estate advice” in the Buzz Sumo tool and threw the following list of ideas as seen below. The below ideas can be used to find a good blogging topic to write on.

Google Trends

This is a free tool from Google which give ideas about latest trending topics and phrases  in the fields such as Technology, Sports, Entertainment, Web development, Health Business etc.  It gives you details about search query terms for which these topics are trending, and based upon these keywords one can decide a suitable and viral Blog topic. The best part about this tool is its visualized data based upon region and time shown in form of maps and graphs.

Quora Questions

Quora is the most popular question/ answer site, where all its questions as well as answers are created by readers themselves. Sometimes questions are very engaging, humorous and controversial which are worth reading. It has thousands of questions on hundreds of topics, most of them with well written answers. Based on these questions one can get a fair bit of idea about starting a new Blog topic.